What's Your Brand?

Branding is one of those marketing words that makes non-marketing people’s eyes glaze over. But, is it really that bad?

Communicating your brand sets you apart from your competition and plants the seed of connection between your organization and your message.

Non-profit organizations, community groups, and even family farms can benefit from a plan to create a [...]

Marketing for Gardeners

Have a green thumb? Some of the same principles that guide your gardening practices can be applied to marketing. Read this light, funny article for more.