Tag Archive for strategy

2011 Awards & Recognition

National Council for Marketing & Public Relations Paragon Awards: Communication Success Story – Gold National Council for Marketing & Public Relations Medallion Awards: College Viewbook (Print) – Gold Marketing Campaign – Gold Communication Success Story – Gold Online Marketing/Advertising – Gold Social Marketing – Gold Radio PSA/Advertisement – Gold Outdoor Advertising Billboard – Silver Transit Advertising – Silver Government or…

What’s Your Brand?

Branding is one of those marketing words that makes non-marketing people’s eyes glaze over. But, is it really that bad? Communicating your brand sets you apart from your competition and plants the seed of connection between your organization and your message. Non-profit organizations, community groups, and even family farms can benefit from a plan to create a brand and market…