Integrated Marketing

Quabbin Creative Receives Certification in Inbound Marketing

FOR IMMEDIATE RELEASE August 31, 2010 CONTACT: Sarah McMaster Quabbin Creative 508-320-7875 smcmaster@quabbincreative.com Quabbin Creative Receives Certification in Inbound Marketing Certification Awarded by Inbound Marketing University Training Program ORANGE, MASSACHUSETTS – Inbound Marketing University awards the Inbound Marketing Certification to Sarah McMaster, owner of Quabbin Creative as part of its comprehensive Internet marketing training program. This certification acknowledges Sarah’s proficiency…

What’s Your Brand?

Branding is one of those marketing words that makes non-marketing people’s eyes glaze over. But, is it really that bad? Communicating your brand sets you apart from your competition and plants the seed of connection between your organization and your message. Non-profit organizations, community groups, and even family farms can benefit from a plan to create a brand and market…

Blogging Helps Businesses Gain More Sales Leads

A new survey by Hubspot reveals that companies that blog on their websites see a greater increase in their lead generation. In addition, companies that participate in social media applications like Twitter also see good results. Having a concise marketing plan, clearly identified and utilized keywords, and quality landing pages all positively impact a businesses bottom line. Read more here…

Demystifying Digg

Digg is a social media website that ranks online content through the feedback of the Digg  web community and aggregates it according to those rankings. Anything from breaking news stories to quirky entertainment can be found here. Users collectively rank content by “digging it” and more popular stories and content gets pushed to the most prominent location on the Digg…